Our Story and Mission
From our beginnings in the Nordics to becoming a trusted growth partner for global brands — this is who we are and what drives us.
- Who we are
A Powerhouse for Brand Growth in the Nordics.
Nordic Acceleration Group (NAG) is a powerhouse of global consumer-tech brands in the Nordics. We don’t just distribute — we develop brands and build their local presence by acting as their full Nordic organization for strategy, sales, marketing, PR, and logistics.
- Mission
Our Purpose and
Mission
We exist to accelerate the growth of global consumer-tech brands in the Nordics — connecting great technology with people through local expertise, strong partnerships, and proven execution.
Market expertise
Deep Nordic retail knowledge
Strong connections
Access to key industry partners Description
Fast results
Ready infrastructure for immediate launch
- vision
Building Nordic market leaders
To be the first choice for global consumer-tech brands — leading their Nordic growth through complete, integrated solutions across strategy, sales, marketing, and distribution, giving our partners a true competitive edge.
Selective partnerships
We work only with brands we truly believe in.
Long-term growth
Focused on sustainable market leadership.
Trusted brand partner
Managing brands like they're our own
- Services
How We Help Brands Grow
Sales Management
Customized campaigns, established media connections, and review site relationships that build brand awareness across the region.
Marketing & PR
Distribution & Logistics
- Timeline
Our Story
Our founder spent over a decade building PC component, gaming peripheral, and smart home brands into market leaders throughout Scandinavia. The insight was clear: international vendors needed local expertise without the complexity of establishing regional operations. Nordic consumers research extensively and demand trusted sources before purchasing technology products, creating unique barriers for newcomers entering established categories.
This realization sparked Nordic Acceleration Group’s creation as a complete solution. From navigating retail buyer requirements to understanding cultural nuances across four distinct markets, our blueprint transforms what traditionally takes years and significant capital into an accelerated, cost-effective growth path.
Building market mastery
Foundation years establishing relationships with major Nordic retailers, e-commerce platforms, and distribution partners across consumer electronics categories. Learning what works regionally versus globally.
Formalizing the blueprint
Transitioned from individual brand consulting to structured full-service model with senior team leadership, dedicated account management and systematic go-to-market.

Selective growth focus
Shifted to exclusive partnerships with brands we genuinely believe in rather than volume-based distribution. This approach delivers superior results through concentrated expertise, authentic advocacy, and treating partner businesses as our own.